--- title: Revenue Management Resources for Media | Revenue Analytics description: "Elevate your ad pricing and proposal performance with resources from the experts at Revenue Analytics: research, customer stories, blogs, and more." image: https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/rateoptics-1.png --- - [ Hospitality ](https://www.revenueanalytics.com/hospitality/n2pricing) - [ Manufacturing & Distribution ](https://www.revenueanalytics.com/md/pricing-as-a-service) - [ Private Equity ](https://www.revenueanalytics.com/md/pricing-as-a-service) - [ Media ](https://www.revenueanalytics.com/media/rateoptics) - [ Passenger Rail ](https://www.revenueanalytics.com/rail/farevantage) [ #### N2Pricing™​ The above-property RMS. ](https://4864103.hs-sites.com/hospitality/n2pricing) [ Hotelier Gets the Pricing Power it Needs to Beat the Competition ](https://4864103.hs-sites.com/hubfs/Case_Study_Hotelier_Gets_the_Pricing_Power_it_Needs_to_Beat_the_Competition.pdf) [ #### Pricing-as-a-Service™ Profitable pricing decisions at scale. ](https://4864103.hs-sites.com/md/pricing-as-a-service) [ Packaging Giant Slashes Deal Cycle Time 69% & Boosts Margin 4% ](https://4864103.hs-sites.com/hubfs/Case%20Stories/PAPA/Packaging%20Giant%20Uses%20Price+%20to%20Slash%20Deal%20Cycle%20Time.pdf) [ #### Pricing-as-a-Service™ Precision pricing for industrial portfolio companies. ](https://4864103.hs-sites.com/md/pricing-as-a-service) [ Does Your Portco Have a Pricing Problem? ](https://www.revenueanalytics.com/resources/pe/does-your-portco-have-a-pricing-problem) [ #### RateOptics™​ Modern ad pricing and sales analytics. ](https://4864103.hs-sites.com/media/rateoptics) [ Sales Managers Get Their Valuable Time Back at Top Radio Broadcaster ](https://4864103.hs-sites.com/hubfs/Case_Study_Sales_Managers_Get_Their_Valuable_Time_Back_at_Top_Radio_Broadcaster.pdf) [ #### FareVantage™​ Next-gen Revenue Management for Passenger Rail. ](https://4864103.hs-sites.com/rail/farevantage) [ Rail Operator Exceeds Revenue Goals and Lofty Customer Expectations ](https://4864103.hs-sites.com/hubfs/Case_Study_Rail_Operator_Exceeds_Revenue_Goals_and_Lofty_Customer_Expectations.pdf) ## More Resources Filter Resources Topic All Forecasting Inventory Optimization Sales Strategy Success How-to News Research and Trends Events COVID-19 Humor Pricing Price Increase Cost+ [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/hospitality.svg) Blog What’s New at Revenue Analytics: Game-Changing AI for Media and Hospitality ... Explore Revenue Analytics’ latest award-winning AI innovations that drive smarter revenue decisions for media and hospitality. ](https://www.revenueanalytics.com/new-ai-features-for-media-and-hospitality) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Press Release Revenue Analytics’ Aida is Named AI Innovation of the Year at Prestigious 2025 ... Discover why Aida by Revenue Analytics was crowned "AI Innovation of the Year" at the 2025 Netty Awards – see how this breakthrough in AI is transforming ... ](https://www.revenueanalytics.com/aida-wins-netty-award) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/hospitality.svg) Blog Welcoming Climber to the Revenue Analytics Family Learn how Revenue Analytics' acquisition of Climber enhances global RMS capabilities and brings AI-powered pricing to more hotels across Europe and LATAM. ](https://www.revenueanalytics.com/hospitality/blog/revenue-analytics-acquires-climber-ceo-message) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/hospitality.svg) Press Release Revenue Analytics Acquires Climber to Expand Global Hospitality Footprint and ... With the acquisition of Climber, Revenue Analytics extends its international footprint and bolsters AI-driven RMS offering for global hotel markets ](https://www.revenueanalytics.com/revenue-analytics-acquires-climber-press-release) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Press Release Revenue Analytics Launches Aida, the AI Deal Advisor Revolutionizing Media Ad ... Revenue Analytics Launches Aida, the AI Deal Advisor Revolutionizing Media Ad Sales ](https://www.revenueanalytics.com/aida-for-media-ad-sales) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Blog Audacy’s Success with RateOptics Listen to top executives from Audacy as they dive into their experience and success with RateOptics ](https://www.revenueanalytics.com/media/resources/audacy-testimonial) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Video RateOptics Rolls Out a New Political Suite The new and improved Political Suite automates political rate cards, eliminates the need to manually check for violations every night during the political ... ](https://www.revenueanalytics.com/media/resources/rateoptics-rolls-out-a-new-political-suite) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Blog 5 Reasons to Invest in Data & Analytics in 2024 Budget season has every sales manager’s head down focused on cutting expenses after a tough 2023. How are you ensuring you’re getting more efficient with ... ](https://www.revenueanalytics.com/media/blog/5-reasons-to-invest-in-data-and-analytics-in-2024) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Blog Streamlining Political Pricing for Sales Managers Discover how to master political pricing and maximize revenue in the upcoming season. Learn essential strategies and leverage automation with RateOptics. ](https://www.revenueanalytics.com/media/blog/streamlining-political-pricing-for-sales-managers) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Case Study Local Broadcaster Elevates Ad Sales with AI Elevate your ad sales and maximize revenue with AI-powered pricing automation. Discover how a leading broadcaster revolutionized their pricing processes ... ](https://www.revenueanalytics.com/resources/media/case-study-broadcaster-elevates-ad-sales-with-ai) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Blog Political Is Coming. And it will crush the underprepared. Gear up for the surge of 2024 political ad spend. Discover how RateOptics can streamline operations, maximize revenue, and ease the challenges faced by ... ](https://www.revenueanalytics.com/media/blog/political-is-coming) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Blog For Broadcasters: Does Scale Always Equal Success Scale is an automatic advantage back offices systems require centralization for better reach and yield ](https://www.revenueanalytics.com/media/blog/for-broadcasters-does-scale-always-equal-success) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Video Top Takeaways from Borrell Miami Local Advertising Conference Revenue Analytics Business Development Director, Media recaps the major topics of discussion for Borrell Miami. ](https://www.revenueanalytics.com/media/resources/top-takeaways-from-borrell-miami-local-advertising-conference) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Blog Sales Down, Data [Up]sessed? Data-driven requests can increase during economic uncertainty. RateOptics can turn a fad into ongoing actionable insights. ](https://www.revenueanalytics.com/media/blog/sales-down-data-upsessed) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Video The 5 Media Nightmares Before Christmas See the 5 reasons media execs are losing sleep this holiday season. ](https://www.revenueanalytics.com/media/resources/the-5-media-nightmares-before-christmas) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Video Video recap of the 2022 Matrix Media Ad Sales Summit Video recap of the 2022 Matrix Media conference in Fort Lauderdale, FL ](https://www.revenueanalytics.com/resources/media/matrix-2022-recap) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Blog TV & Radio Broadcasters Are Now at a Crossroads Buying and selling TV and radio ads is too hard. The good news is a massive ad sales transformation is underway. Learn more. ](https://www.revenueanalytics.com/media/blog/tv-radio-broadcasters-are-now-at-a-crossroads) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Blog Tough love this budget season TV and radio broadcasters working through the annual budget need to read this tough love advice. ](https://www.revenueanalytics.com/media/blog/tough-love-this-budget-season) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Press Release Revenue Analytics Announces Significant Growth of RateOptics™ Revenue Analytics today announced the significant growth of RateOptics™, adding more than 1K stations and an exciting lineup of new media customers. ](https://www.revenueanalytics.com/media/blog/significant-growth-of-rateoptics) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Blog Understaffed? This tool for media is just what the doctor ordered. Is your media company understaffed? Good news: RateOptics is here to help. Read the blog to learn more. ](https://www.revenueanalytics.com/resources/media/understaffed-this-tool-for-media-is-just-what-the-doctor-ordered) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Case Study Success Story: Justifying Rate Increases Media companies need to raise rates, but advertisers don’t like it. Read this success story to learn how one AE used RateOptics to make it easy. ](https://www.revenueanalytics.com/resources/media/success-story-justifying-rate-increases) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Blog Dynamic Pricing Defined – Don't Be Fooled by Imposters Everyone in media has heard the buzzword “revenue management” tossed around. But what does it mean? Read on to find out. ](https://www.revenueanalytics.com/media/blog/dynamic-pricing-defined) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Cartoon Cartoon: Political Cash Grab You are missing out on a heap of revenue during election season! Spoiler alert: it's not political revenue. Check out this cartoon to learn more. ](https://www.revenueanalytics.com/resources/media/cartoon-political-cash-grab) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Cartoon The Election Year Nightmare: Missing Out on Revenue In this cartoon, we illustrate how managing media ad sales in a political election year can feel like a nightmare. ](https://www.revenueanalytics.com/resources/media/cartoon-election-year-nightmare) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Cartoon Ditch Data Wrangling for Next-Generation Media Pricing Software Lasso better ad pricing so your media team can win more deals, faster. ](https://www.revenueanalytics.com/resources/media/cartoon-data-wranglers) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Blog Who said that? Buzz-worthy Quotes from Media Leaders Buzzworthy quotes coming directly from media leaders’ presentations from recent virtual events. ](https://www.revenueanalytics.com/media/blog/buzzworthy-quotes-from-media-leaders) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Blog The Future of TV Advertising in Canada Conference 2021 Recap Biggest takeaways (recap) from the 2021 Future of TV Advertising in Canada Conference. ](https://www.revenueanalytics.com/media/blog/future-of-tv-advertising-in-canada-conference-2021) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Blog Revenue Analytics and NLogic Unify the Media Ad Tech Landscape New integration automates ad technologies to streamline the ad sales process ](https://www.revenueanalytics.com/media/blog/revenue-analytics-and-nlogic-unify-the-media-ad-tech-landscape) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Blog Ad Spend Intelligence Streamlines Sales and Captures Greater Share By empowering AEs with both market intel and historical data, the new SMI integration will help media organizations win more deals and increase market ... ](https://www.revenueanalytics.com/media/blog/ad-spend-intelligence-streamlines-sales-and-captures-greater-share) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Blog Quotes and Consensus – TV of Tomorrow (TVOT) 2021 Emilee Bond attended the 2021 TV of Tomorrow Conference and captured incredible insights featuring quotes from broadcast television leaders. ](https://www.revenueanalytics.com/media/blog/tv-of-tomorrow-2021-quotes-and-consensus) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Video Why We Created RateOptics™ RateOptics™ is next-gen ad sales pricing software that helps modern media companies eliminate wasted time and boost revenue. Learn more and book a demo. ](https://www.revenueanalytics.com/why-we-created-rateoptics) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Cartoon Don’t Be Late to the Party What happens when you’re late responding to an avail? Check out this cartoon to see for yourself. ](https://www.revenueanalytics.com/media/resources/cartoon-late-to-the-party) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Blog The 2020 Radio Show: Top 4 Takeaways No one knew what to expect at the virtual 2020 Radio Show. Get the inside scoop and top 4 takeaways in this article. ](https://www.revenueanalytics.com/media/blog/the-2020-radio-show-top-4-takeaways) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Case Study Sales Managers Get Their Valuable Time Back at Top Radio Broadcaster This client was losing the war for market share. One reason: sales spent too much time pricing, not selling. See how they fixed it, boosting revenue 1.7%. ](https://4864103.hs-sites.com/hubfs/Case_Study_Sales_Managers_Get_Their_Valuable_Time_Back_at_Top_Radio_Broadcaster.pdf) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Blog Why CTOs & CIOs Are Revamping Ad Sales Now This 5 min. must-read piece for tech execs in media explains why CTOs & CIOs are revamping ad sales now. Read it now! ](https://www.revenueanalytics.com/media/blog/why-ctos-cios-are-revamping-ad-sales-now) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Blog The Problem with Political Ad Spend (That No One is Talking About) Everyone knows the political ad spend comes with a heap of hassle. But there’s 1 often-overlooked problem that can make or break your year. Learn more. ](https://www.revenueanalytics.com/media/blog/the-problem-with-political-ad-spend) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Blog 4 Sales and Pricing Strategies to Drive Media Revenue Right Now Learn how TV and radio sales teams can drive media revenue by focusing on customers and their needs. ](https://www.revenueanalytics.com/media/blog/4-sales-and-pricing-strategies-to-drive-media-revenue-now) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Blog Political Ad Spend: Riding the Wave in 2020 and the Years to Come 2020 political ad spend will shatter all records. The question for broadcasters is how to maximize revenue from sharply reduced non-political inventory. ](https://www.revenueanalytics.com/media/blog/political-ad-spend-riding-the-wave-in-2020-and-the-years-to-come) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Blog Learn How Broadcasters Are Doing More with Less on Matrix Means Media Listen to the Matrix Means Media podcast to hear Zach discuss doing more with less and the role of automation. ](https://www.revenueanalytics.com/media/blog/doing-more-with-less-on-matrix-means-media) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Blog Digital Marketing and the Future of Media Sales: Key Questions from Borrell 2020 Formidable competitors like Google and Facebook are driving TV and radio AEs to be digital marketers. Where will they find the time to learn new skills? ](https://www.revenueanalytics.com/media/blog/takeaways-from-borrells-online-advertising-conference) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Blog 4 Winning Strategies for Any Year, Even 2020 Media organizations that execute these four strategies, writes Revenue Analytics Chairman Robert G. Cross, are positioned to weather any economic storm. ](https://www.revenueanalytics.com/media/blog/4-winning-strategies-for-any-year-even-2020) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Blog Now what? Helpful links from our team to yours From best practices on working from home, to tips for homeschooling and stocking your pantry, check out this list of helpful resources. ](https://www.revenueanalytics.com/media/blog/now-what-helpful-links-from-our-team-to-yours) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/rail.svg) Publication Revenue Management: Hard Core Tactics For Market Domination Learn Revenue Management strategies and techniques to get ahead of the competition. ](https://4864103.hs-sites.com/resources/revenue-management-hard-core-tactics-for-market-domination) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) White Paper Dynamic Pricing & Revenue Management Trends in Media Learn how leading broadcast media companies are adapting their revenue models to compete successfully against disruptive tech-driven competitors. ](https://4864103.hs-sites.com/resources/media/trends-report-2019) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Blog Sick of Your Ad Inventory Being Undervalued? Here are 3 Solutions. Most broadcasters in traditional media agree: It’s an undervalued and underpriced advertising medium. Here’s how to get the rates your inventory deserves. ](https://www.revenueanalytics.com/media/blog/sick-of-your-ad-inventory-being-undervalued) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Press Release Announcing the Next Generation of Ad Pricing: RateOptics™ Learn more about the launch of RateOptics™—first-of-its kind ad pricing software—from Zach Cross, President of Revenue Analytics. ](https://www.revenueanalytics.com/media/blog/rateoptics-product-launch-announcement) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Blog 4 Hot Topics in Programmatic and Why They Matter to Broadcasters Why should broadcasters care about programmatic? Because automated ad buys, coupled with data-driven audience targeting, takes dollars back from digital. ](https://www.revenueanalytics.com/media/blog/4-hot-topics-in-programmatic) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Blog 17 Top Takeaways from the Media Trends Webinar Learn how media companies can win in a new world disrupted not only by digital, but also by advertisers basing their decisions on outcomes, data, and ROI. ](https://www.revenueanalytics.com/media/blog/17-top-takeaways-from-the-media-trends-webinar) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Blog 3 Big Takeaways from the 2019 Radio Show Everyone at the 2019 Radio Show agreed: Radio is in a renaissance, but there’s still work to do to monetize both traditional broadcast and digital audio. ](https://www.revenueanalytics.com/media/blog/3-big-takeaways-from-the-2019-radio-show) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Cartoon How to Sell a Lot More Every Day Most ad sales teams spend too much time on busywork and not enough time selling. Here's how to fix it. ](https://4864103.hs-sites.com/resources/media/cartoon-how-to-sell-a-lot-more) [![](https://4864103.hs-sites.com/hubfs/2020%20Refresh%20Assets/media.svg) Blog WideOrbit and Revenue Analytics Partner to Create a Media Analytics Powerhouse WideOrbit and Revenue Analytics are collaborating on a data analytics platform focused on the unique needs of media companies. ](https://www.revenueanalytics.com/media/blog/wideorbit-and-revenue-analytics-partner) View More